Contractor websites that bring in better-fit projects.
For remodelers and general contractors, the problem usually isn't too few leads. It's the wrong ones. A well-built site shows the kind of work you want more of, explains your process, and qualifies budgets before you drive out for an estimate.
What a contractor site needs
- ✓Detailed project case-study pages
- ✓Step-by-step “how we work” process page
- ✓Budget and timeline qualifying project form
- ✓Separate pages for kitchens, baths, additions and more
- ✓License, insurance and warranty details
- ✓Reviews and testimonials by project type
Where most contractor websites fall short.
Too many tire-kickers
Estimate requests with no budget waste evenings. A project form that asks about scope, timeline and budget range filters leads before you get in the truck.
Your portfolio sells the next job
Kitchens, additions and whole-home remodels are sold on proof. Detailed project pages with photos, scope and timeline beat a grid of thumbnails.
Homeowners fear the process
Delays and surprise costs are the biggest worries. A clear, step-by-step process page answers them before the first meeting.
Built around real searches, not guesses.
Before designing anything, I research what customers in your area actually type into Google. Each high-value search gets matched to a page written for it. These are typical examples for general contractors; your list is built from your services and towns.
- “general contractor near me”Own page
- “kitchen remodel Charlotte NC”Own page
- “bathroom remodeling Matthews”Own page
- “home addition contractor”Own page
- “basement finishing Charlotte”Own page
- “remodeling company reviews”Own page
Same proven process, tuned for your trade.
Research your market
Which contractor searches matter in your towns, and what the top-ranking competitors are doing right and wrong.
Approve a mockup
A clickable prototype of your home page and a service page before anything is built.
Build & optimize
Service pages, schema, speed tuning, quote forms, and your Google Business Profile connected.
Launch & hand over
Indexed with Google, and you own everything. Changes are one text away.
Common questions.
How do I stop getting low-budget leads?
What should a project page include?
Do subcontractors or specialty trades need a different site?
Is your contractor website pulling its weight?
Send me your business name and website. I'll check how you show up on Google, how fast your site loads on a phone, and what's missing, and send you a short plain-English report. Free, and no obligation.